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Alex Horak

Technical & Design Lead


Alex Horak is a software engineer and STS theorist with a background in human-computer interaction. His technical grounding has taken him across disciplines, from machine-learning based brain-computer interface research at the University of Michigan to chief technology officer at the software productivity company Fetchnotes. He has co-authored work with Kentaro Toyama in the field of STS (Science, Technology, and Society) on the sociological influence of affective commodities. Most recently, he has helped grow social movements like the Dear Black Women Project, a strong community of affirmation-based support, as well as brought to life humanitarian research such as SMS Pantry, which provides critical resources to people with food insecurity in the USA. He has also worked with the Japan Disasters Archive to map resources and victim stories following the 2011 Tōhoku earthquake and tsunami, as well as on experimental museum curation while working for metaLAB at Harvard. He now co-runs Behavior/time, a multidisciplinary design and development studio.

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